In my opinion, thefancy.com, a company launched in February of 2012, is Pinterest’s biggest competitor. Fancy is a photo-sharing based site just like Pinterest. It’s slogan is “Discover amazing stuff, collect the things you love, buy it all in one place.”
Like Pinterest, Fancy gives people the option to ‘fancy’ items that they like, similar to pinning items on Pinterest. However, Fancy has an upper hand in the fact that they allow consumers to buy all of their featured products directly from their website.
Do you have a FANCY account? Which aspects of it do you prefer or dislike compared to Pinterest?
I’d love to hear feedback! And keep a look out for my next post that will be about another up and coming Pinterest rival.